Construction

The primary logo consists of English in black and arabic in MS orange. The English font used is Edita Regular with precise spacing to ensure consistency and legibility across all sizes. It should not be altered or recreated.

It’s essential to maintain a clear space around the logotype free from other graphic elements. To ensure this, a defined exclusion zone has been created around the mark. This zone defines the minimum distance that any other graphic element or message can be placed near the symbol or company name. Their arrangement is fixed and should never be altered.

Whenever you use the logo, it should be surrounded with clear space to ensure its visibility and impact. No graphic elements of any kind should invade this zone.

To work out the clearspace take the height of the logo and divide it in half. (Clearspace = Height / 2).